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Feature Article

FUSO retains top spot as nation’s leading truck brand

FUSO has retained its standing as the No.1 truck brand in New Zealand, leading sales in 2022 to build on its strong 2021 performance.

  • FUSO No.1 in the NZ truck market with 1,250 sales and 20.7% market share in 2022.
  • The addition of a further 42 bus sales completes a new record for the company of 1,292 units across truck and bus.
  • Over 70% increase for FUSO Shogun in the heavy-duty truck category in 2022.
  • FUSO Canter continues market leadership in the light-duty truck category in 2022.
  • FUSO eCanter leads the way as New Zealand's most popular EV light truck.

Since being awarded distribution rights by Mitsubishi Fuso Truck & Bus Company (MFTBC) in 2016, Fuso New Zealand (FNZ) has delivered a renewed focus for the manufacturer in this country across every aspect of customer experience. Dealerships have been reinvigorated, vehicle and parts stock and supply has significantly increased, and a slew of new models have expanded options for Kiwi truck operators.

Reflecting on the result, Fuso NZ managing director Kurtis Andrews paid tribute to the loyalty and endeavour of FUSO customers and to the passion and commitment of the FNZ team and its dealerships across the country, despite significant global and local challenges.

“We are extremely grateful to our customers and humbled by the ongoing trust placed in our brand and our people,” said Andrews. “Every day, I see our fantastic teams at head office and in dealerships across the country working hard to deliver on that trust. 

“It is through our commitment and our actions that we show up for our customers every day and for the road ahead. This is what great partnerships are all about and what we mean by 'we look after our own'.

“The past few years have presented challenges most of us have never seen before – and we’ve faced them together. With that in mind, it is hugely satisfying that FUSO’s results reflect the efforts and successes of our customers in helping to keep New Zealand moving through these challenges.

“We hope that everyone enjoyed a summer holiday to relax, have some fun and recharged the batteries. We very much look forward to continuing to support the industry and to partnering with you through 2023.”
 

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